I am sure that many of you heard a lot of times about UI design, especially nowadays, when it is well known that technology is a very important part of people’s life and there are a lot of requests for people with abilities in that domain, like web designers, developers, UI/UX designers, etc.
Actually, in reality, is not that hard and I am sure that after reading this article you’ll have a clear idea about all of these terms and what everything means.
Defining User Interface Design (UI)
User interface design is the design of user interfaces for different software or machines with a clear purpose: to make a better experience for users when navigating through your platform. The main focus is to clarify the usability of various tools and also create a great aspect. Your job is to make things as simple as possible, with clear and well-defined elements, such as buttons, icons, typography, and colors. The design process must be a perfect combination of technical functionality and aesthetic look. Because of that, it is very important not to draw unnecessary attention to elements, that can be a distraction from the essential functions of the interface.
” The design of user interfaces for machines and software, such as computers, home appliances, mobile devices, and other electronic devices, with the focus on maximizing usability and the user experience. The goal of user interface design is to make the user’s interaction as simple and efficient as possible, in terms of accomplishing user goals (user-centered design)”
As a beginner in this area of work, you have the tendency to put a lot of elements, to share as many information as possible, but you do not need to do all of these things. Users have to achieve their goal as fast and as easy as possible, and they cannot do that if the design is crowded or they have a lot of reading to do. Keep it short and clear, the description texts must contain just the main ideas. There are special areas for those who want to learn more about your product or service, like product description pages.
Steps you need to follow in order to create the perfect UI Design
Everything starts with knowing your users and ensuring that the elements in the interface you created are easy to understand, to access and they have a clear purpose, in order to help users achieve their goals.
Keep it simple. The best interfaces are those with a minimum number of elements. Less is more. Also, be clear in the language you use in labels or messaging. Common words are easier to understand and the user will have a clear idea about what are you trying to communicate.
Take advantage of commonly used UI elements. No need to reinvent the wheel. A brand new user that navigates through your website needs to learn immediately to use your product, a sense of familiarity can actually help.
Help Options, such as tooltips and message boxes, are very useful as a last resort, in case the user gets completely lost during the navigation process. If that happens, you need to simplify his journey using little messages along the way and let him know what he is looking at or in what section he landed. Help buttons are also useful because it provides information about anything your product is designed to do.
Create pattern in design. It is also important to be consistent with your style design, language, and layout. Not only within your app or software but also across all properties of your business.
Use color, texture, and typography in your advantage. Colors and textures help you drag attention to elements or information you consider important. Use that in your benefit and attract your visitors using color, light, contrast and different textures. Also, be careful about how you arrange the text you are using. It must be eligible, readable and concise, so people can be curious and interested in what you are trying to share with them. Different sizes, fonts, and arrangement of the text help create hierarchy and increase readability.
What are the differences between UI design and UX design?
There is a lot of confusion between the terms UI Design and UX Design, what the main differences are and if one is more important than the other? The digital world is becoming more and more complex with time passing, there are a lot of terms you’ve likely seen around the web and you didn’t know for sure their meaning. So I’m going to clear up some possible misunderstandings about those two.
What is the main difference?
Let’s start with a simple definition. We can describe User Interface Design as the things users see when navigating a digital product and User Experience Design as the feeling they have while doing that. These two, are definitely different but they must work hand in hand for an aesthetic and intuitive interface. This is the reason why we can’t compare UI and UX Design and we must think of them as a whole process that leads to the final product: giving people the experience of using a beautiful website, apps or software while being on a journey of meeting their goals.
In conclusion, there is no difference between UI and UX Design because they are two things incomparable to each other. Both elements are crucial to a product and work closely together. Where UX Design is a more strategical and technical role, UI Design is responsible for the look and feel of things.
So is it one more important than the other?
Although, by reading the things I wrote above you might already know the answer to my question, I will also give you another perspective on these two concepts by quoting from User Experience Designer at UserTesting, Clayton Yan.
“UX without UI means you’ve got a frame and structure to your house, but it’s not beautiful and cohesive. UI without UX is like splashing awesome colors and details throughout the house but having your front door lead straight into a bathroom. You need both to create an awesome end to end experience.”